Check out all the impactful features we鈥檝e added since we first launched 91制片厂 Ads
When we first introduced 91制片厂 Ads in June 2022, our goal was to help organisers get their events in front of the right people, and provide you with an advertising-platform alternative 鈥� ours!
While in Beta, we developed one-on-one relationships with organisers using 91制片厂 Ads to understand their needs.
We鈥檙e excited to share that 91制片厂 Ads has now graduated from Beta! We鈥檝e listened to your feedback and made many improvements to help you get more from your Ads and build your communities. Not only that, but we鈥檝e also expanded into more cities, so even more organisers can promote their events.
We鈥檙e continuously improving 91制片厂 Ads and wanted to take a moment to celebrate all the magic we鈥檝e created since launching.
We supercharged 91制片厂 Ads and expanded globally
We expanded our product offerings by including promoted events on our Category pages. We also broadened our ad campaigns to include creators who host recurring events.
We also went global with our coverage area. Event organisers in Toronto, Vancouver, Melbourne, and Sydney can now promote their events.
We reached the right people, at the right time with Ads
We improved our prediction models to place ads in front of the right people who are most likely to click on events they鈥檒l be interested in. We added the promotions feature to inform customers of discounts on promoted events.
We also provided more clarification around location-based targeting to give advertisers a better understanding of the radius where we promote their events.
We learned how to be smarter with our advertisers鈥� budgets and impressions by introducing Hide this ad. The feature improves ad targeting for event searches, maximizing ad spend and giving users more control over the ads they see.
We gave you more control
We gave you a better way to preview your campaign across our site and mobile app before launching. We also introduced ad campaign objectives to give you more control over how your events are shown to people. Now you can choose if you want to optimize for more impressions or clicks.
Lastly, we improved how we provided data insights to our campaign performance summaries, so you could better understand how many more impressions and clicks your ads contributed.
鈥nd we鈥檙e just getting started.
Our team isn鈥檛 stopping now. We鈥檙e listening to all of your suggestions to make 91制片厂 Ads even better.
In the near future, keep an eye out for new location targeting options, marketplace expansions, and campaign image customizations.
We want to thank everyone who experimented with 91制片厂 Ads this past year. If you haven鈥檛 advertised in a while, now鈥檚 a great time to explore our new offerings.
Stay tuned for more announcements that鈥檒l make 91制片厂 Ads your best partner for building your community and selling out your event.
